I = Change
Shopping With A Purpose
How It Works
So not only are you supporting purpose-driven brands committed to change, but you can also donate directly to causes focussed on environmental restoration and empowering women and girls.
Your Choice
We have chosen three very worthwhile new causes to support as part of our pledge to give back.
When making your purchase, choose from three charities to donate to:
CLEAN THE SEA
Impact: $1 = Removes 1.2kg of plastic and debris from the sea with the SeaBin Project
EMPOWER WITH LITERACY
Impact: $12 = Pays for a day of specialised literacy support in an Indigenous community with The Australian Literacy and Numeracy Foundation
PROTECT A WOMAN
Impact: $50 = Provides a hot meal and a safe, comfortable place to stay for one night with Women's Community Shelters
Collective results
Since our launch, we have also proudly supported and contributed to these important initiatives:
SUPPORT BUSHFIRE RECOVERY
Impact: $1 = Buys $6 worth of supplies in partnership with Food Bank
RESTORE THE REEF
Impact: $50 = Prevents 1 tonne of sediment from reaching the Great Barrier Reef in partnership with Greening Australia
KEEP GIRLS IN SCHOOL
Impact: $25 = Provides access to menstrual hygiene management that secures a girl's education in partnership with Plan International
EMPOWER SURVIVORS
Impact: $3 = Pays for a day of food for a survivor of human trafficking, slavery and abuse with Hagar